General Store Outlet

About the Outlet

The General Store Outlet is a premier shopping destination located in the beautiful region of Trentino-Alto Adige Sudtirol, Italy. This outlet stands out for its open-air infrastructure and spacious layout, allowing visitors to enjoy a delightful shopping experience surrounded by the region's breathtaking landscapes. With a diverse range of stores and brands at your fingertips, you can explore everything from fashion to home goods, making it the perfect outlet to fulfill all your shopping needs.

Location

You can find the General Store Outlet conveniently located in the Outlet Center Brenner, in space 1 on the first level. For easy access, we recommend using the main entrance located at the center of the complex.

Contacts and Services

For inquiries, contact us at our customer service desk or visit our official website. We also offer the following services:

• In-Outlet shopping.
• Curbside pickup (availability: check with the stores).

Stores and Dining

At the General Store Outlet, you will find a variety of stores catering to different tastes and preferences. Key brands include Levi's, Napapijri, Tommy Hilfiger, and Ralph Lauren. In addition to shopping, there are several dining options that offer a range of cuisines to satisfy your culinary cravings.

Events and Offers

We regularly host events and exclusive promotions for our visitors, especially during peak shopping periods like Black Friday. Be sure to check our store listings for current sales and available coupons for your favorite brands.

Brand Features

At the General Store Outlet, summer is more than a season—it's a state of mind. Our carefree styles celebrate individuality and encourage everyone to feel comfortable in their own skin. Gilly Hicks, part of the Hollister Co. family, focuses on creating loungewear, underwear, and activewear designed for busy, on-the-go lifestyles.

Visit the General Store Outlet today for the latest collections and exclusive offers. Don’t forget to check our Outlet page for updates on new arrivals and events.